LinkedIn for Business

4.6
Overall rating
Reviews

4.6
Overall rating
Reviews

About LinkedIn for Business

LinkedIn for Business is a networking platform that enables businesses of all sizes to create personalized social pages with a logo, address, geolocation, and other details. The platform allows organizations to connect with employees and stakeholders and post business and job-related updates via a unified portal. LinkedIn for Business allows enterprises to create custom business pages and post content to improve brand awareness and engage with the target audience. Additionally, businesses can promote products or services via sponsored content and messaging, and text/dynamic advertisements. LinkedIn for Business includes a campaign manager, which allows marketing professionals to create, run, analyze and optimize marketing campaigns.
LinkedIn for Business Software - LinkedIn for Business job posts

LinkedIn for Business pricing

LinkedIn for Business does not have a free version and does not offer a free trial.

Starting Price:
Not provided by vendor
Free Version:
No
Free trial:
No

Alternatives to LinkedIn for Business

LinkedIn for Business Reviews

Feature rating

Value for Money
4.4
Functionality
4.5
Ease of Use
4.5
Customer Support
4.3
5 reviews of 1,508 View all reviews
José Raúl
José Raúl
  • Industry: Real Estate
  • Company size: 51–200 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
4
Customer Support
5

5
Reviewed on 09/11/2021

Linkedin, one of the best B2B platforms for lead generation

awesome, I highly recommend Linkedin to improve brand positioning and generate B2B sales

Pros

Easy of use, possibility to reach different decision-makers, option to build your own personal brand, close business with top companies

Cons

sometimes takes too much time to load some pages, specially in the "search mode" or when updating a profile. Linkedin should work on a way to export contact information in a easy way

Alternatives Considered

AeroLeads, ZoomInfo Sales, Lusha, Apollo.io and RocketReach

Reasons for Choosing LinkedIn for Business

Just as a complimentary service, as I can only get information from first grade contacts in Linkedin

Reasons for Switching to LinkedIn for Business

possibility to build a personal brand and build a network that will last forever
Torikul
Torikul
  • Industry: Internet
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 23/09/2021

A perfect platform for business and skilled individuals

Have used LinkedIn for a long time, it's simply amazing that was good enough for me so far. It helped me to grow up my business and take it to the next level. People would like to see LinkedIn profile, some people verify the skill and professional working experience depending on LinkedIn profile. This platform also was helpful for me in this kind of situation.

Pros

Linkedin is outstanding no doubt, everyone loves it and I also. There are so many amazing things I've noticed on LinkedIn, that's why this platform is one of my first choices. No useless peoples use Linkedin, as a result, it becomes a great business platform that opens a lot of job opportunities for me. it's so professional, have everything that a user needs, has strong features, high security, good customer support and many more.

Cons

Linkedin is a bit expensive as well as I think the user interface should be improved. It seems like there is no good use of CSS as a result the whole website looks random. Linkedin profile cover photo and profile picture layout are not good. The cover photo has a visibility problem for the profile picture.

Dokiso
  • Industry: Financial Services
  • Company size: 51–200 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 30/09/2024

Linkedin Review

My experience with LinkedIn for Business has been highly rewarding. The platform enables meaningful connections with industry leaders and peers, fostering collaboration. I enjoyed accessing valuable resources and insights that helped refine my strategies. Overall, it’s an effective tool for networking and business growth, enhancing my professional journey significantly.

Pros

LinkedIn for Business offers targeted networking opportunities, allowed me to connect with professionals in their industry. The platform’s advertising features enable precise audience targeting, while its insights and analytics help measure engagement and optimize strategies for better business outcomes.

Cons

One downside of LinkedIn for Business is the potential for information overload, with a constant stream of updates that can be overwhelming. Additionally, the platform's premium features can be expensive, and the effectiveness of ads can vary significantly.

Annmarie
Annmarie
  • Industry: Nonprofit Organization Management
  • Company size: 11–50 Employees
  • Used Monthly for 2+ years
  • Review Source
Value for Money
3
Features
2
Ease of Use
2
Customer Support
1

2
Reviewed on 21/04/2024

Unethical Review Practices: LinkedIn's Broken False Information Policy and Blocking System

As a small non-profit, we recently experienced a concerning situation on LinkedIn. A former board member with whom we separated continued to list themselves as actively involved on their profile as the Chair of our Board. We contacted LinkedIn to address this inaccurate information and provided clear documentation (BOD minutes, public announcements on their website, etc) of the separation date.

While LinkedIn initially removed the inaccurate information after 14 days, it reappeared the next day with a fabricated end date. We contested this update, but LinkedIn refused to take action stating that the individual had filed a ‘counterclaim’ but refuses to provide the nonprofit any details so that the organization could/can respond appropriately.

This experience raises legitimate concerns about the effectiveness of LinkedIn's content moderation system and their ‘LinkedIn Notice of Inaccurate Profile Information’ process. While policies exist, enforcement appears inconsistent or biased, leaving businesses vulnerable to misleading user profiles. The “blocking” feature adds another layer of complexity by allowing individuals to potentially manipulate profile information without the organization's knowledge. This system creates an unfair advantage for those with false or inaccurate information on their profiles.

Our experience highlights the limitations of LinkedIn's review system. The policies, while outlining a process for addressing inaccurate profile information, appear more focused on protecting the platform itself than ensuring complete accuracy. This is evident in the lengthy process, where inconsistencies arise between the published guidelines and their actual implementation. Additionally, the system seems to lack transparency. When a counterclaim is filed, the original complainant is not provided with details to effectively address the counterclaim. Furthermore, our attempts to escalate the issue when we disagreed with the resolution have been met with continued resistance. LinkedIn has decided that they would prefer to leave the case ‘open’ and unresponded to, forcing a company to have to open another case to attempt to get further information and get to an amicable resolution.

This incident serves as a warning to other businesses, especially small businesses or nonprofits: While LinkedIn has policies in place, their enforcement is at best lacking and potentially nonexistent. Consider alternative platforms for building your online presence, or be prepared to potentially face inaccurate and unaddressed reviews or negative associations on LinkedIn and the unfair legal burden to have the information removed.

Pros

Appreciate the ease of use for the job posting/resume tracking features.

Cons

Customer service and adherence to their own policies is ethically questionable.

Tom
  • Industry: Photography
  • Company size: Self Employed
  • Used Daily for 2+ years
  • Review Source
Value for Money
3
Features
5
Ease of Use
5
Customer Support
0

5
Reviewed on 04/08/2024

LinkedIn for Business - watch yours grow

I have been using LinkedIn for business for over ten years since I started my photography business. I have watched it grow exponentially yearly because I can do a lot of cold contact and general lead generation from the comfort of my office desk.

Pros

I can leverage many aspects of LinkedIn for Business for my business management, networking, and lead generation.

Cons

Some of the LinkedIn for Business add-ons are too expensive.

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