User Reviews Overview
About Zoho Campaigns
Zoho Campaigns is a cloud-based email marketing and SMS marketing software from Zoho's suite of applications. This product enables businesses to reach out and engage with their customers by automating the marketing process, from...
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- Industry: Computer & Network Security
- Company size: 2–10 Employees
- Used Daily for 2+ years
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Review Source
This product fits small businesses for newsletters and training emails.
Excellent platform for our email needs. I'd recommend it to anyone.
Pros
I love how simple it was to setup and how easy it is to create new campaigns and emails.
Cons
The email editing feature can be more simplistic. There are a lot of clicks and you have to redo the TXT version each time.
Alternatives Considered
HubSpot Marketing HubReasons for Choosing Zoho Campaigns
CostReasons for Switching to Zoho Campaigns
Hubspot was too expensive and too many offerings. We wanted something simple and straightforward.- Industry: Media Production
- Company size: 2–10 Employees
- Used Daily for 2+ years
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Review Source
Best Autoresponder/Email Campaign Site I've Found
Excellent! genuinely the best autoresponder/email campaign program I've ever found, after trying several!
Pros
requires little maintenance. sends our media ministry's email newsletters seamlessly with little issue, and if you ever do have an issue, the live chat on the site is quick and helpful. we can also easily send a quick announcement or marketing message to all of our subscribers at any time.
Cons
to be expected after using the platform for several years, have run into a few kinks and bugs. they are always addressed with great live chat help however.
- Industry: Real Estate
- Company size: 11–50 Employees
- Used Daily for 6-12 months
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Review Source
Sadly I expected more
Pros
Zoho has a lot of tools (CRM, Helpdesk...) so it will be integrated with them, but (sadly) I wouldn't consider any Zoho tools
Cons
Is difficult to explain. I have to recognize that Zoho is trying to do cheap services and give a lot of things, but there are many details that make you reconsider using their tools after some months.
Alternatives Considered
Vtiger CRMSwitched From
GetResponseTop Zoho Campaigns Alternatives
- Industry: Construction
- Company size: 11–50 Employees
- Used Daily for 2+ years
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Review Source
Zoho Campaigns Reviewed by ETD
Analyzing marketing is one of the best aspects about ZC.
Pros
Zoho Campaigns automates email marketing by creating, customizing and sending high volume outbound emails.
Cons
The then issues that I used to experience late last year were rectified by our in-house technical team.
- Industry: Computer Software
- Company size: 11–50 Employees
- Used Daily for 6-12 months
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Review Source
Best Email Marketing Software if you're using Zoho CRM
We used it mainly because we were using Zoho CRM, and how tightly it integrates with CRM.
Pros
It's tightly integrated with Zoho CRM, which is why opted for this tool. The data from this tool gets directly fetched by Zoho CRM and is shown on the contacts, account, and deal section. So a pretty good tool wrt integration.
Cons
When importing contacts from Zoho, I've faced a lot of bugs. Contact import in zoho campaigns is a mess.
Reasons for Choosing Zoho Campaigns
We were facing issues with the non-integration of netcore with Zoho. And had to use an alternate tool for fetching data back to Zoho.Switched From
Netcore Customer Engagement
- Industry: Market Research
- Company size: 501–1,000 Employees
- Used Daily for 1+ year
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Review Source
Zoho Campaigns excellent support and attractive pricing
My experience with Zoho Campaigns is excellent. Account Manager is helpful solving all my queries. They helped us to set up our account from scratch.
Pros
Zoho Campaigns provide excellent support. It is a SaaS based email marketing tool with all automation features. We can create responsive email templates, attractive landing pages, list segmentation and many more. it comes with many integration. We can add calendar option in our mail. It is a excellent for promoting webinar through email.
Cons
Analytics is very poor. If they can work on Analytics and bring some advance features, Zoho has the capability to become leader in this segment
- Industry: Retail
- Company size: 11–50 Employees
- Used Weekly for 1+ year
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Review Source
Good Entry Level Product
You can find almost all features that other email marketing software offer in Zoho Campaign at a very affordable price. Rather than burning cash on on expensive software, marketing teams can choose this software to get started with their email campaigns. Supports automation workflows, transaction emails and can build complex user journeys.
Pros
The best thing about this product is the native integration with Zoho CRM. We use Zoho CRM and it seamlessly integrates with it allowing us to run workflows and basic email automation campaigns. I would totally recommend it to marketing teams that use Zoho CRM.
Cons
I feel sometimes the email templates aren't mobile-friendly. This could severely impact the performance of the campaigns. I generally prefer HTML templates that work pretty well with this application.
Alternatives Considered
MailchimpReasons for Switching to Zoho Campaigns
Zoho Campaigns was bundled in Zoho One plan which also includes CRM software.
- Industry: Management Consulting
- Company size: 11–50 Employees
- Used Monthly for 2+ years
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Review Source
Cost effective alternative to Mailchimp
Exceptional and very strong competitor of mailchimp
Pros
Its price as this is good and really competitive on pricing when compared with mailchimp
Cons
When I create campaign designs and want to undo changes, i goto the back button thus loosing my designs.
Alternatives Considered
Constant ContactReasons for Choosing Zoho Campaigns
Mailchimps cost was very highSwitched From
MailchimpReasons for Switching to Zoho Campaigns
As I was using Zoho CRM integration was easier and seamless.- Industry: Health, Wellness & Fitness
- Company size: Self Employed
- Used Weekly for 1+ year
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Review Source
Fun to use
Building the email list, sending preliminary and final campaigns are very easy to set up and send.
Pros
The ease of use and the simple interface makes it very easy to do this job that is very productive for the marketing purpose.
Cons
Permission email management is a bit time consuming.
Alternatives Considered
Constant ContactReasons for Switching to Zoho Campaigns
It is about the suitability to the market that I live in and work.- Industry: Computer Software
- Company size: 11–50 Employees
- Used Monthly for 6-12 months
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Review Source
Great value, works well with Zoho Suite
Very positive
Pros
Integration with Zoho CRM and part of Zoho One
Cons
List management and email customization, email templates
Reasons for Choosing Zoho Campaigns
We got as part of Zoho OmeSwitched From
MailchimpReasons for Switching to Zoho Campaigns
Part of Zoho One, value for money, integration- Industry: Design
- Company size: 11–50 Employees
- Used Monthly for 2+ years
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Review Source
Email Marketing
Pros
Easy to use. easy to add images tables etc... and easy to format the email.
Cons
I found setting up lists a little bit confusing and takes a while to get used to.
Alternatives Considered
HubSpot Marketing HubReasons for Switching to Zoho Campaigns
I liked the look and feel better, and the cost was less for a similar product.- Industry: Information Technology & Services
- Company size: 2–10 Employees
- Used Daily for 2+ years
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Review Source
You can’t go wrong with Zoho.
We really like the seamlessness and ease of the Zoho programs, especially the Campaigns program. We use it to send out emails every week or so, and we have yet to encounter an issue that the tech support couldn’t fix. As our experience with Invoice and Campaigns were positive, we are more inclined to use other Zoho programs, especially if their pricing is as reasonable as with Invoice and Campaigns.
Pros
As we currently use Zoho Invoice to manage our invoices and estimates, we decided to try out Zoho Campaigns for our campaign management. It is very easy to use and very easy to teach to clients to which we refer Zoho Campaigns. The price of Campaigns is very reasonable, especially compared to a lot of other campaign programs. I also like the social campaigns, as sometimes it’s more useful to use social media rather than email. It is also handy to allow multiple users post social media campaigns.
Cons
I just wish that there were more customization options available for the email campaigns. There are a few options available, but the ability to design the perfect email from scratch would be handy. There are quite a few good options to get you started, but for those who wish to make the campaign their own, there are not as many features. Even though the program is very affordable for smaller businesses, it scales up rather quickly, especially the jump between 2,500 and 2,501 recipients. However, it is still the best price for the options.
- Industry: Information Technology & Services
- Company size: 201–500 Employees
- Used Weekly for 1+ year
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Review Source
Simplest way to stay connected with all your customers
Zoho Campaigns can easily integrate with other Zoho apps which allows for centralizing all our work. This improves our overall working efficiency
Pros
It is very easy to design and schedule email campaigns using Zoho campaigns. The reports are very much extensive which enables us to draw very cool and in-depth insights. Also loading contact lists and segmenting them is pretty awesome and easy.
Cons
Honestly, I do not have any dislike for Zoho Campaigns
Alternatives Considered
MailchimpReasons for Choosing Zoho Campaigns
More features were requiredSwitched From
Moosend- Industry: Health, Wellness & Fitness
- Company size: 2–10 Employees
- Used Daily for 1+ year
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Review Source
Good except for a major error in setup design
We are a small business and thought we were using a system that took care of the problems instead of creating one. Maybe if you hire a zoho expert they would know the ins and outs, I am not sure. We unfortunately were ill informed at a great cost to our business.
Pros
Zoho CRM is supposed to integrate automatically with campaigns. It is synced together so that you never have to manually sync changes in records
Cons
we have been a user for 2+ years. We found out today that many of our records had not been synced. For 2 years. So new prospects were not synced - unless they came from one user.
When we called set up sync initially with tech support, we asked if all our records were now permanently synced. They said yes. , they never said - any users other than me who used zoho had to set up sync separately, even though they are already users of zoho crm. No messages or instructions were given by zoho. We also wonder what else we don't know? for 2 years, no new records for my 2 main zoho managers were mailed - and we were not notified and informed of such a need.
- Industry: Information Technology & Services
- Company size: Self Employed
- Used Daily for 6-12 months
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Review Source
All in one Marketing platform
Using and managing campaign with zoho family of apps with zapier and make, It makes my work easier and time saving. Once set on automation enjoy new customers and orders.
Pros
From creating a campaign to getting your first customer, it has everything for marketing. Creating an email from templates or create your own design with responsive emails. Easy to integrate it with other zoho family apps, Saas and web services. Also capable of integrating with zapier, monday, Make, airtable and more
Cons
Email template editing with html format is a bit tough
- Industry: Automotive
- Company size: 10,000+ Employees
- Used Weekly for 2+ years
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Review Source
A big marketing tool
The configuration of Zoho campaigns has been simple. I liked the simplicity of the client interface and facilitated things. Zoho's campaigns were quite fast and have had no inconvenience with incorporation.
Pros
Zoho Campaigos is a great marketing branch by electronic correspondence that gives a lot of cost for its cost. One of its outstanding properties is its author of electronic correspondence seals to drag and release simple to use, which causes rookie users to produce rapidames
Cons
It is the best marketing program by electronic correspondence in the market. The options of offers to cease a receptive desire, a through Zoho have the possibility of sending personalized messages to attract new consumers and consumers. It has some questionnaire templates to use in different campaigns according to Ladies.
- Industry: Marketing & Advertising
- Company size: 11–50 Employees
- Used Weekly for 1-5 months
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Review Source
Provides advanced email marketing features but pricing is not transparent
If my opinion matters, I will suggest that the company should set transparent pricing options that will get the user to like and trust its products more and more.
Pros
Getting down to the nitty-gritty of ZohoCampaigns, It's a great tool that provides limitless possibilities for email marketing in general. It's easy to use and provides features like marketing automation, customizable templates, A/B testing, subscriber segmentation, and other wonderful features.
Cons
While ZohoCampaigns claims to offer affordable pricing options - nevertheless, I think it's not as affordable as it claims. I discovered that fees increase as the number of subscribers also increases - While there might be reasons for its pricing model, however, I think it's being transparent upfront.
I mean, similar services like Gmass would offer unlimited contacts for a transparent and fixed price. Personally, I would go in for a service I know in-depth
- Industry: Financial Services
- Company size: 2–10 Employees
- Used Weekly for 1+ year
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Review Source
Zoho Campaigns review by Mehandi Islam ( Sales & Marketing Automation Expert)
My overall experice with Zoho Campaigns is good I can say that 4.5/5 only thing which they need to do to make it 5/5 is the speed of their application. I am solving all my email marketing problems, lead managament and customer managemet ( database). It is always easy to create the automation workflows and send automated emails for birthday, holidays and special offers with zoho campaigns. Getting attendees for the webinars.
Pros
The most impactful features of zoho campaigns are:-
1) Large Canvas for campaign planning (for creating workflow automations ).
2) Email Templates (saves time).
3) Asset uploading (I upload all my images in separate folders inside Zoho Campaigns to use them late in campaigns).
4) Inexpensive Pricing ( Affordable for any small business owner).
5) Contact Management.
Yes, this product is super easy to use. Integration with my existing business is also easy.
Cons
Things they can improve. speed at which the entire software works. Reporting tools shoudl allow us to download and share customizable reports. There is no any aspect which is difficult to use. Integration with my existing business was super easy.
- Industry: Professional Training & Coaching
- Company size: Self Employed
- Used Weekly for 6-12 months
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Review Source
ZOHO campaigns review.
First it’s not easy to get into it. The support is good and fast. Now, after some months, I like it.
Pros
I like the workflows. You set up a campaign, define actions, wanting times, build emails from templates or from scratch.
Cons
First I didn’t see the difference between Zoho campaigns and Zoho marketing automation. I built up my campaigns in marketing automation. But there, a special function is missing: you can’t change anything on a running campaign. In ZOHO campaigns you can.
- Industry: Hospital & Health Care
- Company size: 10,000+ Employees
- Used Weekly for 2+ years
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Review Source
A Simple to use Campaign tool
Pros
Zoho campaigns have assisted our team with email automation. The tool perfectly syncs with the CRM, and we can easily schedule campaigns and get insightful reports.
Cons
Client assistance is a drag. They take two to three days to devise a possible solution for our occasional challenges. More features could get added.
- Used Daily for 2+ years
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Review Source
Zoho Campaigns lets us be closer to our target Clients!
campaigns are ewasy to manage with Zoho, there are email templates and easily guided with forms too.
Pros
Zoho allows us to manage our campaigns easily. Making lead forms and it also have robust marketing tools. It integrates with may softwares.
Cons
Zoho offers a wide range of features for a cost. Its offer is not quite flexible. The customer service is quite disappointing as compared to other CRM and marketing softwares where the customer service is an edge for them.
- Industry: Construction
- Company size: 11–50 Employees
- Used Daily for 2+ years
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Review Source
Easy to use, after you do it a couple of times
It is easy to start a campaign and from the analytics see he opens it, call them while your email is still fresh in their minds, then move onto the next step.
Pros
You can use their stock templates or create your own. Adding pictures is very easy, along with call to action buttons. The Zoho team test it before you send it out to make sure it will work in all formats.
Cons
You can't resend a campaign without cloning it.
- Industry: Marketing & Advertising
- Company size: 501–1,000 Employees
- Used Daily for 6-12 months
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Review Source
Zoho Campaigns: Reviews
Pros
What I like best about Zoho Campaigns is how simple it is to use. The interface is simple and straightforward, making it simple to create, customize, and send marketing campaigns. Furthermore, Zoho Campaigns provides powerful features for effectively segmenting customers and tracking performance metrics to help you optimize your campaigns.
Cons
I didn't like how limited the design options in Zoho Campaigns were. It was difficult to create truly unique and eye-catching graphics and visuals for my campaigns. Furthermore, the analytics and reporting features were not as robust as I would have liked.
- Industry: Architecture & Planning
- Company size: 11–50 Employees
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Review Source
Free Email and Social Campaign Software.
I've had Zoho for years but never used any other the other tools except the CRM and Zoho Social. While looking for a free email marketing software I remembered Zoho and decided to check if they supported email marketing.
Zoho campaign dashboard and UI is a bit complicated compared to other Softwares, however, once I got over the unfamiliar dashboard design, it was easy to navigate around.
Rather than creating an email campaign, I created a social campaign. Which was easy and straightforward. I linked my Zoho campaign to twitter, LinkedIn, and Facebook. The social campaign feature doesn't seem special at first glance but it is.
One feature which stood out was that under Social campaign, you can create a post campaign or a page campaign. I still don't understand the difference between a post campaign and creating/scheduling posts normally on Zoho Social but what impressed me was the page campaign feature.
A page campaign is a sort of email campaign added as a tab on your facebook page called "My Social Promotion" Most of the templates were unattractive but I preferred building my own template or using their blank/basic template and customizing it to my taste.
While I'm not awed by the email campaign function as it functions almost the same as Benchmark email, I am very impressed with the social campaign.
Pros
Unlike most email marketing software Zoho paid plan is cheap. Even better, Zoho campaign provides value for your money through the social campaign feature. Its' slike a 2-for 1 deal.
Easy to use... Once you get used to the UI
Cons
Some of the campaign templates are rather unattractive, However, they make up for this by providing basic /blank templates for users to customize.
- Industry: Education Management
- Company size: 201–500 Employees
- Used Daily for 1+ year
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Review Source
Must Try Over Competitors
Overall its been good 12 months. Looking forward to another good 12 months.
Pros
Easy to use and very much simplified for dummies
Cons
I really dont think i hate anything about Zoho Campaigns. Its amazing.
