Campaign Monitor Reviews

Pros

Campaign Monitor is one of the very effective email marketing software that can be used even for a newcomer that has never use this kind of this software before. It can be configure to sent multiple type of email marketing to find the winning email for that set of audience list.

Cons

It lacks of tools to customized the email body, and not much design that we can create for our email marketing. We can only choose from the template design that provided by the software and not all the template design is fit with the email objective. I really hope they can add more design for the template.

Pros

I have been using Campaign Monitor for almost 10 years now and I love the consistent updates available and that the software is always on the edge of what is trending in email marketing. I also love that it is super user-friendly and anyone can learn how to use it with very little training. My favorite feature is the fact that it takes the guesswork out of wondering whether your email will preview on a phone or tablet. The built-in mobile device/tablet view is fantastic and I use that every time I send an email out to make sure it looks good on desktop and mobile. I also like the reporting feature that lets you see who opened your email and who didn't and other useful stats.

Cons

As a designer, I wish I could customize the emails a little more and that CM provided more formatting options when creating the email, but I understand it has to meet the need of the masses more than my niche market.

Pros

It's straightforward to use, has a clean and responsive design, and with great templates and reporting tools, you can manage your campaigns at any single point of development.

Cons

A few configurations and features can be a bit cumbersome, there are some restrictions when using the available styles for the mail templates.

Pros

Extremely solid and reliable ESP. Doesn't go down often, and there are minimal issues with deliverability. The features are basic, but solid and there aren't many bugs.

Cons

There's a strong lack of features. For example, there are no simple ways to send emails to an unopened segment. There's also no way to easily clean/prune inactive email subscribers. And third, there are limitations on automation triggers.

Pros

I love using Campaign Monitor's drag-and-drop email builder! It's so easy to use, and I can create visually appealing emails without any coding skills. Plus, the advanced automation features are a game-changer. I can send targeted messages to my subscribers based on their behavior, improving engagement and conversion rates. It's like having a personal assistant for my email campaigns!

Cons

I find that Campaign Monitor's pricing can be a bit high compared to other email marketing solutions. Additionally, I wish the platform had more customization options for email templates.

Alternatives Considered

ConvertKit, Klaviyo and AWeber

Switched From

Constant Contact

Pros

Excellent customer service -- a human picks up the phone when you call and works with you to creatively solve problems, if you use the Premier tier. Dashboards and analytics are all intuitive and easy to use. Automation journeys are easy to build and update. Drag and drop templates are easy to use.

Cons

I wish we could establish settings to automatically scrub emails after that were inactive over a certain period. These segments are already created automatically, but we have to export files and copy in email addresses to remove subscribers. I also wish it integrated with ZeroBounce, my preferred email deliverability tool.

I also sometimes wish I could edit the HTML on particular sends.

Alternatives Considered

ConvertKit, HubSpot Marketing Hub, Constant Contact and Mailchimp

Reasons for Switching to Campaign Monitor

It's the best point solution on the market, at its price point. And the customer service is glorious.

Pros

Even though Campaign Monitor has email templates to use for designs I design custom emails outside the website and upload the html, which is easy enough to do and enables you to see a preview and edit it real time on the site. We also find the option to have a text only version of the email convenient. The site has its own inbox and spam testing on several clients so we know how our email will look in people's inboxes and this helps avoid email display problems as well as it ending up in a spam folder. The option to send out A and B versions of our email campaigns has been invaluable. We can see what works and what doesn't with each email campaign.

Cons

I have nothing really negative to say about this software for what I use it for. When I first started using it, the location and functionality of things on the page was not intuitive but they have made huge improvements to the website that make it easier to navigate and set things up.

Pros

- Great suggestive features such as email-body formatting tips

- Nice delivery and send-out time

- Extensive scenario handling for segmentations and optional blocks

- Great responsiveness of website across multiple form factors on devices(mobile, tablet, etc)

Cons

- Some features and configurations can be a bit hard to figure out without a fairly technical background

- Email builder templates felt a bit restrictive in terms of styling and formatting options

Alternatives Considered

Mailchimp

Reasons for Switching to Campaign Monitor

Well, we kind of had to try all of them, and just stuck with Campaign Mon. because it just worked!

Pros

I have used many email marketing platforms and Campaign Monitor is above all the best and most functional. It is very easy to use and my emails look very professional.

Cons

There isn't anything I dislike about Campaign Monitor. It's truly the most functional email marketing software available.

Alternatives Considered

Mailchimp

Reasons for Switching to Campaign Monitor

I have had issues with formatting emails in other email marketing platforms in the past. Campaign Monitor doesn't have those same issues so it speeds up my projects.

Pros

Importing an email is really easy and having the preview is good too ! The assistant is a good tool, helping to improve the code / rendering of the email.

Cons

Mobile preview of the email doesn't see to work on my browser (Brave), looks like it's not reading my media queries.

Alternatives Considered

Sender and Mailchimp

Reasons for Switching to Campaign Monitor

I like how fast i can create and test a campaign compared to alternative.

Pros

Not only is this platform very easy to use to create and build email newsletters and support emails it gives you the ability to white label and brand the software to sell as a service to your current clients. Adding revenue to support your sales and marketing clients through email marketing.

Cons

The template designer which is very easy to use and has quality templates is lacking in the customization aspect the designs are. How ever you can code and upload your own email designs.

Pros

I liked the fact that Campaign Monitor is incredibly easy to use, with a user-friendly interface and plenty of resources and tutorials to help you get started. It also offers powerful features like custom-built segmentation and personalization tools, automated email campaigns, and the ability to track and analyze results.

Cons

One of the things I least liked about Campaign Monitor was the lack of customization options for emails. There were limited options for customizing the design and formatting of emails, which was limiting for certain projects.

Alternatives Considered

Constant Contact

Pros

Campaign Monitor is our go-to for email marketing. List management, unsubscribe settings, segmentation, and some basic automation. It doesn't try to be all things to all users - it does a few things very well and it is consistently good.Customer service is good too, the consultants will do their best to get to the bottom of most issues.

Cons

The native email builder is lacklustre and several steps behind other solutions. When competing against Mailchimp or any one of a number of online HTML email builders, there is no comparison - Campaign Monitor's builder lacks a significant number of features that we consider a minimum these days (e.g. row/column management, saved/global rows, divider styles, etc).

Alternatives Considered

Constant Contact and Mailchimp

Reasons for Switching to Campaign Monitor

Better list management options

Pros

It has a simple interface that makes it easy to create and send emails. I also liked the fact that it has a lot of features that make it easy to track and analyze the performance of your emails. For example, you can see how many people opened your email, how many people clicked on the links in your email, and how many people unsubscribed from your list. These insights can help you to improve your email marketing campaigns.

Cons

Honestly, I haven't found anything I dislike about Campaign Monitor. It's a great tool that makes my job easier and more efficient.

Pros

You get a:
> WYSIWYG email editor (making responsive email design & development a piece of cake).
> Conditional email blocks based on list segmentation or conditions.
> Easy to setup email drips to your list, based on when they joined, segmentation rules or custom conditions
> User management to limit access to the lists and control actual email deployment
> Ability to run unlimited basic Spam Filter, Firewall and Email Client tests
> New reporting tab makes monitoring email performance much easier

Cons

The transnational emails are great for basic requirements. Anything more needs custom development and support. I was disappointed when I found there's no way to limit Transactional Emails to run on specific lists out of the box.

Pros

I liked the documentation, it's nice and easy to read as well as follow. Integrating with their API was also easy, I had no issues with that and works well. The responses are great and errors that you do get are easy to understand and resolve.

Cons

I can't fault Campaign Monitor on anything regarding our use case, it has fulfilled our desired use cases.

Pros

We've been using Campaign Monitor to send transactional and newsletter emails for over 7 years without any issues. Once things area set up, it's very easy to use.

Cons

It gets relatively expensive once your list size grows past a couple hundred thousand subscribers. Modern competitors (like Klaviyo) include the same basic functionality for similar price or cheaper, and then also include tons of additional features like abandoned shopping carts, realtime website integration for better segmentation, etc.

Pros

Campaign monitor is clean and modern and because of it's designed, it's very easy to use and understand. You also have a range of templates to choose from. This is best if you are not very technical and find it easy to use a drop and drag function.

They also give you access to your statistics and you can export your database if you need to upload it to another service.

They also continuously grow their services and have now added automation, insights and transactional emails.

You can also design your own email using code and upload the code as a template to Campaign Monitor

Cons

You pay for everytime you send out a batch of emails where some email marketing services are free.

The customer service takes a while to get back to you.

Sometimes the code you upload won't look as good when its embed into Campaign monitor, Sometimes the functionality of the code goes off.

The email campiagn you send out can look better on chrome than safari

Pros

Campaign Monitor is a safe pair of hands when it comes to emailing. I find the list management (and related tasks such as keeping on top of unsubscribes) easier and better than competing softwares. The ability to manage clients' accounts and take a cut of fees also works well for us. Reporting is also clear and simple.

Cons

The template builder, whilst still very good, could do with some extra thought to enhance it further and bring in line with modern email capabilities. I would love to see more responsiveness, more font choices etc. Also, the interface as a whole is beginning to feel a little dated, and I would be interested to see that given a refresh.

Pros

I am thoroughly impressed with the user-friendliness and comprehensive nature of Campaign Monitor. Setting up a campaign is a breeze and the interface is straightforward to maneuver. The customizable email templates are highly beneficial, and the tracking and analytic capabilities are great.

Cons

One of the things I disliked about Campaign Monitor was the lack of flexibility in the design of the templates.

Pros

I like that it enables you to create great looking email without any prior experience or knowledge coding or building emails. They have a drag and drop email builder that allows you to quickly create beautiful, responsive, mobile-friendly emails in an easy to use interface. Their marketing automation features are also much easier to learn than some of their competitors.

Cons

For advanced email marketers with coding and development knowledge, Campaign Monitor is a little too simple. It really is geared to marketers who don't have a lot of development knowledge and lacks some of the features of Salesforce's Marketing Cloud.

Pros

Campaign Monitor is a leader in the industry because they provide a great product and fantastic support - their site is a treasure trove of need to know information on email marketing, all at your fingertips whenever you need it. This combination really gives you the edge when it comes to creating, testing, and launching competitive campaigns that drive engagement with your audience and result in increased conversions.

Cons

What's not to like? Campaign Monitor has so many advantages there's not anything to complain about!

Pros

The import function is pretty cool. Simply paste a list into a form and it figures it out by itself.

Cons

The workflow is not always intuitive. More choices should be available at any given time.

Alternatives Considered

Mailchimp

Reasons for Choosing Campaign Monitor

ExactTarget was really horrible.

Pros

I have been using Campaign Monitor to personalize my emails and it is more for my personal use. It provides me with a chance to create a customized email which showcases my creativity and my personality. The product is easy to set-up as well, it is not necessary to have an in-depth computer literacy to be able to learn and use Campaign Monitor. It is simple with an easy interface that can allow anyone to personally use this.

Cons

The fees associated are a little high for its features, especially when a huge batch of emails are sent, also, uploaded code does not look as great as you thought it would be before uploading it.

Pros

- Excellent tracking options
- Great user interface - one of the main reasons why I'd choose it over its competitors
- Multiple themes to choose from
- Flexible pricing options
- Great features include A/B testing, inbox previews, opportunity to grow your list and personalized emailing option