User Reviews Overview

About Campaign Monitor

Campaign Monitor is a cloud-based email marketing solution that helps businesses manage new subscriptions, send email newsletters and generate reports. It caters to businesses of all sizes across various industry verticals. The...

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Feature ratings

Value for Money
4.4
Features
4.3
Ease of Use
4.5
Customer Support
4.5

Browse Campaign Monitor Reviews

485 of 485 reviews
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Masturah
  • Industry: Telecommunications
  • Company size: 1,001–5,000 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
N/A
Features
5
Ease of Use
4
Customer Support
5

5
Reviewed on 14/08/2021

Very easy to use as a email service

Pros

Campaign Monitor is one of the very effective email marketing software that can be used even for a newcomer that has never use this kind of this software before. It can be configure to sent multiple type of email marketing to find the winning email for that set of audience list.

Cons

It lacks of tools to customized the email body, and not much design that we can create for our email marketing. We can only choose from the template design that provided by the software and not all the template design is fit with the email objective. I really hope they can add more design for the template.

Stephenie
  • Industry: Higher Education
  • Company size: 1,001–5,000 Employees
  • Used Weekly for 2+ years
  • Review Source
Value for Money
5
Features
4
Ease of Use
5
Customer Support
N/A

4
Reviewed on 15/11/2022

Best Email Marketing tool available

I enjoy using Campaign Monitor and will continue to use it for years to come. They are constantly adding new features and updating how things function as new technologies arise.

Pros

I have been using Campaign Monitor for almost 10 years now and I love the consistent updates available and that the software is always on the edge of what is trending in email marketing. I also love that it is super user-friendly and anyone can learn how to use it with very little training. My favorite feature is the fact that it takes the guesswork out of wondering whether your email will preview on a phone or tablet. The built-in mobile device/tablet view is fantastic and I use that every time I send an email out to make sure it looks good on desktop and mobile. I also like the reporting feature that lets you see who opened your email and who didn't and other useful stats.

Cons

As a designer, I wish I could customize the emails a little more and that CM provided more formatting options when creating the email, but I understand it has to meet the need of the masses more than my niche market.

Verified Reviewer
  • Industry: Individual & Family Services
  • Company size: 51–200 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
2
Features
3
Ease of Use
3
Customer Support
3

3
Reviewed on 22/12/2019

Do not recommend. Better Platforms for the price.

There are many platforms out there at a much lower cost that offer more robust features and functionality and that can be hooked up to Salesforce in a way that might not be as seamless but would be worth it.

Pros

It is fairly easy to use and integrates with Salesforce, which is why we chose it over Pardot when making an initial selection.

Cons

There are many limitations, from design to ability to customize the registration confirmation message (no modal???). Also, no way to tell the difference between hard bounces, which makes it impossible to automate deactivation of contacts in Salesforce.

Top Campaign Monitor Alternatives

Verified Reviewer
  • Industry: Marketing & Advertising
  • Company size: Self Employed
  • Used Daily for 1-5 months
  • Review Source
Value for Money
N/A
Features
4
Ease of Use
4
Customer Support
N/A

5
Reviewed on 02/07/2023

Simple and easy to use marketing tool

Overall a simple and easy to use tool. It can be customized with many templates.

Pros

There are many templates to choose from and they are simple to alter with our own brand's requirements (fonts, colors). Market automations, testing, analytics, integrations, and personalization are all characteristics that help corporate communications produce the greatest outcomes.

Cons

It would be great if it had a freemium version

Verified Reviewer
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 03/12/2020

The Best Email Service Provider on the Market!

Campaign Monitor is wonderful. I recommend it enthusiastically to anyone looking for a full service, easy to use email platform.

Pros

Excellent customer service -- a human picks up the phone when you call and works with you to creatively solve problems, if you use the Premier tier. Dashboards and analytics are all intuitive and easy to use. Automation journeys are easy to build and update. Drag and drop templates are easy to use.

Cons

I wish we could establish settings to automatically scrub emails after that were inactive over a certain period. These segments are already created automatically, but we have to export files and copy in email addresses to remove subscribers. I also wish it integrated with ZeroBounce, my preferred email deliverability tool.

I also sometimes wish I could edit the HTML on particular sends.

Reasons for Switching to Campaign Monitor

It's the best point solution on the market, at its price point. And the customer service is glorious.
Svend Bertil
  • Industry: Internet
  • Company size: 51–200 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 25/01/2023

Great Email Automation Tool: Campaign Monitor

Overall, my experience with Campaign Monitor has been very positive. It is an intuitive and user-friendly platform that allows me to easily create and send emails. The analytics and customer support are also helpful.

Pros

Campaign Monitor is an excellent email automation tool that is user-friendly and easy to use. It has an intuitive interface, great customer support, and comprehensive analytics. I appreciate that I can easily customize my emails and track their performance.

Cons

The only downside of Campaign Monitor is the cost. It is quite expensive compared to other solutions. Additionally, some features are limited, such as the ability to personalize emails based on customer segments.

Tobi
  • Industry: Marketing & Advertising
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 07/12/2022

Campaign Monitor for Email Marketing

Using the system daily, using the analytics and insights reports to make needed changes for better results in the next campaign. The software is great and really an essential tool for any business looking for email marketing

Pros

Easy to use, very intuitive and has everything and more. You learn so much by using the software.

Cons

Compliance and setup can take some time, so planning ahead is vital to avoid delays in campaign sends if you a new to the software or have a large database to send to.

Alternatives Considered

HubSpot Marketing Hub, Mailchimp and Everlytic

Reasons for Switching to Campaign Monitor

Easy to onboard, with the correct structures in place to ensure my emails land in the inbox and not junk. Great tools that come as standard and not additional such as automation and Transactional.
Verified Reviewer
  • Industry: Information Technology & Services
  • Company size: 51–200 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
N/A
Features
4
Ease of Use
5
Customer Support
5

5
Reviewed on 25/07/2019

We've tried many, and this seems to lead the pack.

Overall, the best email marketing solution my team has worked with in the last year. Fair value for money i must say too.

Pros

- Great suggestive features such as email-body formatting tips

- Nice delivery and send-out time

- Extensive scenario handling for segmentations and optional blocks

- Great responsiveness of website across multiple form factors on devices(mobile, tablet, etc)

Cons

- Some features and configurations can be a bit hard to figure out without a fairly technical background

- Email builder templates felt a bit restrictive in terms of styling and formatting options

Alternatives Considered

Zoho Mail and Mailchimp

Reasons for Switching to Campaign Monitor

Well, we kind of had to try all of them, and just stuck with Campaign Mon. because it just worked!
Asheton
  • Industry: E-Learning
  • Company size: 51–200 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
4
Features
5
Ease of Use
5
Customer Support
4

4
Reviewed on 04/02/2020

Nice Email Automation Tool

It was a good platform for email marketing, but wasn't a CRM solution.

Pros

I like how easy it was to set up email automation campaigns. We had a custom template and I thought Campaign Monitor worked pretty well with it. Organizing and segmenting our lists was also a breeze.

Cons

The main reason we left and switched to Hubspot was because Hubspot was an all-in-one CRM tool that connected to many of our other programs that we use.

Imran
  • Industry: Information Technology & Services
  • Company size: 51–200 Employees
  • Used Weekly for 6-12 months
  • Review Source
Value for Money
5
Features
4
Ease of Use
4
Customer Support
5

4
Reviewed on 30/03/2023

Effective Email Marketing Solution - A Review of Campaign Monitor

Overall, I found that Campaign Monitor is a user-friendly email marketing platform that offers effective automation features, such as personalized journeys and triggered emails. However, I did find that the pricing was higher compared to other options, and I wished there were more customization options for the email templates.

Pros

I love using Campaign Monitor's drag-and-drop email builder! It's so easy to use, and I can create visually appealing emails without any coding skills. Plus, the advanced automation features are a game-changer. I can send targeted messages to my subscribers based on their behavior, improving engagement and conversion rates. It's like having a personal assistant for my email campaigns!

Cons

I find that Campaign Monitor's pricing can be a bit high compared to other email marketing solutions. Additionally, I wish the platform had more customization options for email templates.

Alternatives Considered

ConvertKit, Klaviyo and AWeber

Switched From

Constant Contact
Verified Reviewer
  • Industry: Marketing & Advertising
  • Company size: 5,001–10,000 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
4
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 06/05/2020

Excellent Email Tool for small business

Campaign Monitor allowed us to send our monthly newsletter with ease. This brought in an abundance of new business for the company and helped to grow revenue.

Pros

Campaign Monitor is simple to use and allows any business to run marketing campaigns to their audiences. The drag and drop builder is excellent.

Cons

Campaign Monitor doesn't have a CRM, so you'll need to import your lists for every send or integrate with a something like Zoho, HubSpot or Salesforce.

Alternatives Considered

Mailchimp

Reasons for Choosing Campaign Monitor

Ease of use

Switched From

Constant Contact

Reasons for Switching to Campaign Monitor

Price
Christina
  • Industry: Mechanical or Industrial Engineering
  • Company size: 10,000+ Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 20/03/2022

"Campaign Monitor is perfect for our company"

We've been able to increase our email marketing and communication channels thanks to the support of Campaign Monitor. With inbound leads, we were able to conduct many campaigns at the same time without having to worry about keeping track of everything in spreadsheets.

Pros

Campaign Monitor provides a wide range of advice on email design. That it takes so little time to get here and send out a message is wonderful. It's always there for you. This is a great tool for writing and distributing email newsletters, and it's simple to use. It works perfectly with Salesforce and provides you with the finest possible outcomes. So when it comes to making a choice, I always go with Pardot over it. Email automation campaigns may be set up in a matter of minutes.

Cons

This program has nothing to complain about. In my opinion, alternative Pre-design templates that can be readily altered and that pique the curiosity of people should be made available. It's a fantastic tool. If there are any mistakes that can be quickly remedied, we will do so.

Sunitha
  • Industry: Program Development
  • Company size: 11–50 Employees
  • Used Weekly for 1+ year
  • Review Source
Value for Money
N/A
Features
4
Ease of Use
4
Customer Support
N/A

4
Reviewed on 24/02/2023

Campaign Monitor

They have a wide range of features and the user interface is very intuitive and easy to use. The reporting features are also very useful and the customer service team is always available to offer assistance. I have also found their prices to be competitive and their customer service to be excellent.

Pros

I'm really impressed with the features and functionality of Campaign Monitor. It's incredibly easy to use and offers a lot of flexibility. The drag-and-drop editor makes it simple to create great-looking emails and its ability to personalize each one with customer data allows me to send targeted messages.

Cons

One of my least favorite aspects of Campaign Monitor is that it does not offer an integrated analytics platform. This means that users have to use third-party tools such as Google Analytics to track the performance of campaigns.

Shilpa
  • Industry: Internet
  • Company size: 1,001–5,000 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
4
Features
4
Ease of Use
5
Customer Support
4

5
Reviewed on 25/05/2019

A product well thought through

I have been using CampaignMonitor for almost 4 years now. I love the tool more than MailChimp and Constant Contact. I

Pros

*Allows to send a test mail and check personalization using real examples from your contact list.
*You can also set up email automation with the tool.
*The HTML upload and rendering across devices is on point. Very well made product.
* Does not force users to use bulky footers that promotes itself unlike Constant Contact

Cons

I was billed extra and forced to use the plan I upgraded to for an entire month without being prompted that my list size had exceeded a certain number. While I understand it makes sense for your revenue it is not a very good customer experience.

Bill Laurel
  • Industry: Computer Software
  • Company size: 201–500 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
N/A
Features
5
Ease of Use
5
Customer Support
N/A

4
Reviewed on 22/03/2023

Good product

Pros

Campaign monitor is an incredibly useful platform for sending out bulk emails quickly and conveniently. It features a spell checker, the ability to create custom templates, the option to send test emails, and powerful analytics.

Cons

I have no complaints about the program - it's excellent! However, we had to settle for a different software option due to cost.

Jim
  • Industry: Retail
  • Review Source
Value for Money
5
Features
N/A
Ease of Use
4
Customer Support
5

5
Reviewed on 21/11/2015

Campaign Monitor

If you are using emails to communicate with customers you really can do a much better job with a service like Campaign Monitor. You can create and store templates, get instant reports on opens and clicks, and other data. They have very few glitches and when it happens they fix them right away. Customer service is better than excellent.

Pros

As mentioned, I would give their customer service a +++. I am a very small user. I'm sure they have much more important clients. But that's not how they treat me when I have a need. They are right on top of things and and I believe they treat me the same as a major user.

They also send periodic "lessons" on how to improve email content and they are worth reading.

Embedding photos/images is a breeze and you get quality true to that of the original image.true

Cons

If you are a savvy, tech-smart user you can navigate and use the service with few problems. If you are a 3/5 like me, it is sometimes a challenge to get around. After a while you can learn it, but the initial phases can be daunting.

They might consider creating a glossary for some of the technical terms.

There are a few options I wish they would incorporate in their text capabilities.

Alicia
  • Industry: Luxury Goods & Jewelry
  • Company size: 2–10 Employees
  • Used Weekly for 1-5 months
  • Review Source
Value for Money
3
Features
4
Ease of Use
4
Customer Support
4

4
Reviewed on 06/01/2023

Reliable Email Marketing Tool

Overall this is an easy-to-use campaign manager and has many tools that help you with automation. I think this is my favorite email marketing software available that I have tried.

Pros

API is easy to interact with and set up. It integrates well with WordPress, google analytics, salesforce, and Unbounce which was helpful for what I needed. It has fairly good customer service as well which makes me feel confident using the service.

Cons

There were some limitations and delays with the setup, which put me back a couple of days but now that it is set up it is easy to use.

Verified Reviewer
  • Industry: Hospital & Health Care
  • Company size: 10,000+ Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Features
4
Ease of Use
4
Customer Support
3

4
Reviewed on 07/05/2019

Great mid-level email marketing tool

Pros

Very easy to set up triggers and actions. You can get going in Campaign Monitor very quickly. Setting up email sequences based on complex user activities is a breeze. The live reporting feature...with a globe pinpointing exactly where the recipients of your email are opening your email...is super cool and valuable from a geo-marketing point of view. Basic personalization and transactional capabilities are decent as well.

Cons

The support was not the best. Hit and miss. Sometimes they answered questions/resolved issues in almost real-time...but other times it can take them up to 48 hours to get back to you.

Verified Reviewer
  • Industry: Insurance
  • Company size: 10,000+ Employees
  • Used Weekly for 1+ year
  • Review Source
Value for Money
4
Features
4
Ease of Use
4
Customer Support
3

4
Reviewed on 17/06/2020

campaign monitor for email marketing

Managing your email marketing campaigns can be very hard if you don't have the right tools. We have alot of target mails we have to constantly engage meaningful content with, that is why we use campaign monitor to make the work more efficient. It integrates well with most CRM platforms including the one we use.

Pros

The templates helps with customisation for different kinds of customers. Its easy to use in most cases

Cons

Campaign monitor is on the expensive side, there are other tools that can offer similar results at less price.

Alternatives Considered

Mailjet
Brendan
  • Used Weekly for 2+ years
  • Review Source
Value for Money
3
Features
3
Ease of Use
3
Customer Support
5

4
Reviewed on 12/02/2018

Campaign Monitor makes email marketing easy with it's easy to use interface and a ton of...

The biggest benefit was that I was able to get up to speed and learn the software quickly. It wasn't overwhelming and I felt like I could build great looking emails right away.

Pros

I like that it enables you to create great looking email without any prior experience or knowledge coding or building emails. They have a drag and drop email builder that allows you to quickly create beautiful, responsive, mobile-friendly emails in an easy to use interface. Their marketing automation features are also much easier to learn than some of their competitors.

Cons

For advanced email marketers with coding and development knowledge, Campaign Monitor is a little too simple. It really is geared to marketers who don't have a lot of development knowledge and lacks some of the features of Salesforce's Marketing Cloud.

Verified Reviewer
  • Industry: Hospital & Health Care
  • Company size: 201–500 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
4
Ease of Use
5
Customer Support
4

5
Reviewed on 19/04/2018

Easiest Email System I’ve Seen

Pros

So easy to use, it’s not even possiable to access the HTML or SQL. Anyone can pick this tool up easy.

Cons

Usually you compromize ease of use for robust, advanced features. But, there’s not too many issues with this. Sometimes I have to be creative, but I have always made it work. I hope to see more on the automated program features - like being able to exclude if they’re on another list.

Anne
  • Industry: Internet
  • Company size: Self Employed
  • Used for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 30/03/2019

The Smartest Place for Email Marketers to hang out!

I first became aware of Campaign Monitor many years ago when I was getting my start in email marketing. I learned so much from all the important resources on their website, which really helped me to leverage competitive design strategies for my campaigns.

Pros

Campaign Monitor is a leader in the industry because they provide a great product and fantastic support - their site is a treasure trove of need to know information on email marketing, all at your fingertips whenever you need it. This combination really gives you the edge when it comes to creating, testing, and launching competitive campaigns that drive engagement with your audience and result in increased conversions.

Cons

What's not to like? Campaign Monitor has so many advantages there's not anything to complain about!

Verified Reviewer
  • Industry: Insurance
  • Company size: 10,000+ Employees
  • Used Weekly for 2+ years
  • Review Source
Value for Money
4
Features
5
Ease of Use
5
Customer Support
N/A

5
Reviewed on 11/10/2018

Creativity through email; a great way to personalize an email

Pros

I have been using Campaign Monitor to personalize my emails and it is more for my personal use. It provides me with a chance to create a customized email which showcases my creativity and my personality. The product is easy to set-up as well, it is not necessary to have an in-depth computer literacy to be able to learn and use Campaign Monitor. It is simple with an easy interface that can allow anyone to personally use this.

Cons

The fees associated are a little high for its features, especially when a huge batch of emails are sent, also, uploaded code does not look as great as you thought it would be before uploading it.

Dipali
  • Industry: Information Technology & Services
  • Company size: 11–50 Employees
  • Used for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 20/09/2017

Best email marketing campaign out there with its incredible features!

The main advantage of using Campaign Monitor over other email marketing software is ease of use. It's a very well designed software that helps create, schedule and send emails to customers. I have never faced any glitches or downtime sessions with Campaign Monitor. It is easy to add tracking codes to personalize emails and the tracking reports are quite advanced. If you opt for the Premier option, you get access to all the great features along with a dedicated manager.

Pros

- Excellent tracking options
- Great user interface - one of the main reasons why I'd choose it over its competitors
- Multiple themes to choose from
- Flexible pricing options
- Great features include A/B testing, inbox previews, opportunity to grow your list and personalized emailing option

Artur
  • Used Weekly for 2+ years
  • Review Source
Value for Money
4
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 12/06/2017

Campaign Monitor is the original mailing list innovator

Want reliable and easy to use (but very powerful) email delivery service - then CampaignMonitor is a safe choice.

Pros

When a company pays attention to design and usability its a clear sign that they care about how well their software works. CampaignMonitor is that kinds of company. I've been using their services for nearly a decade and they never seize to amaze with the quality of their features.
CampaignMonitor is very easy to use, both for creation of campaigns and for checking stats.

Cons

The price tag to check how the email design will look in different email clients. It would be nice to have this as a built in feature.

485 reviews