Mailchimp Transactional Email Reviews

Pros

I have been using Mailchimp for my business's email marketing needs and overall, I have had a positive experience. The user interface is intuitive and easy to navigate, making it simple to create and design professional-looking email campaigns. The wide range of templates and customization options allow me to create unique and personalized emails that stand out. Additionally, the automation features have been a game changer for me, allowing me to send targeted and timely emails to my subscribers. The reporting and analytics features have also been very helpful in tracking the performance of my campaigns and making data-driven decisions.

Cons

One downside I have noticed is that the free version of Mailchimp does have some limitations, such as the number of contacts I can have and the number of emails I can send per month. Additionally, customer support can be slow to respond at times. However, overall, I would highly recommend Mailchimp as a reliable and user-friendly email marketing solution for businesses of all sizes.

Pros

Ease of building the template with examples in the Mail Chimp database gave me a great understanding of how to create graphics that would better align with the trends of today and how to better communicate with my donor base. Sometimes starting from scratch is intimidating but the support staff is very helpful and available.

Cons

Sometimes navigating where a campaign / eblast / structure is setup within the database can be tricky. Begin reading about the different setups within the database before building. I like to generate one look and duplicate for future endeavors. Sometimes I had a hard time locating the original in my Mail Chimp base.

Pros

I run a busy social network. Around 6,000 users total, and 300-400 online at any given time. Due to this, I needed a transactional email service that had great deliver-ability for invitations, verifications, password changes, etc. Mandrill was recommended to me, and we were completely happy with the service. Unfortunately, when they bundled Mandrill into Mailchimp, we couldn't afford it anymore.

Cons

Unfortunately, bundling services did no favors. What previously was affordable for us no longer was. While the service is great, the way the change was implemented was sudden, leaving companies little time or recourse to find other options quickly. That solidified my decision to leave- most companies would grandfather in existing members, offer a lower rate, something. They simply provided us with addresses for other services, losing customers in the process.

Pros

I like the number of different items that coordinate with mailchimp. That makes it truly simple as a startup particularly in online business. I appreciate that the email creation is WYSIWYG so I can rapidly make delightful messages with zero coding experience.

Cons

Mailchimp is costly and the most reduced estimated plans miss the mark on highlights. There's no yearly arrangement which generally shaves off piece of the cost.

Pros

It is easy to setup your basic email campaigns to help get your email marketing started for your small business. The templates help you get all the information you need and generally it is a step by step process.

Cons

If you want to get into any real detailed marketing, you'll need to know what you're doing. While they do have good documentation, you'll need to dig in or hire a professional to handle it for you. The Customer Journey is a new addition that is really nice, but not 100% reliable yet. We’ve had to revert to regular campaigns a few times due to Journey failures. That said, Mailchimp support was very helpful and determined to work with their developers to create long term fixes.

Alternatives Considered

ActiveCampaign

Reasons for Choosing Mailchimp Transactional Email

SumoMe was a bit clunky and I didn't feel like it was working all the time.

Switched From

Sumo

Reasons for Switching to Mailchimp Transactional Email

The pricing is the only reason I didn't start with ActiveCampaign. Once my list really starts to grow, I will likely consider moving to get more powerful features. I just don't need them yet.

Pros

I really liked how easy we could implement and manage marketing emails with custom mailing lists and this software helped us getting in touch with our customers and improved our products sales.

Cons

I just wish there was a native integration with Wordpress, many articles or products are stored in Wordpress websites and a native integration could help us avoid copy pasting content to create a newsletter: I imagine a native Drag&Drop feature where I can drag my articles / products to create a newsletter in few minutes.

Alternatives Considered

MailUp

Reasons for Switching to Mailchimp Transactional Email

The features and the ease of use was outstanding compared to the alternative software I've listed

Pros

I’ve used a lot of similar services, but Mailchimp is the best when it comes to interface and user-friendliness. There is a free plan up to 2000 subscribers if you wanna try it. You can do some A/B before actually sending emails. You get statistical reports about how many of your emails have been opened.

Cons

It does not have an integrated CRM system, nor is it prepared to help you channel your sales. You can use other programs for it, but that means you are using more programs and paying more.

Alternatives Considered

MailTrack

Reasons for Switching to Mailchimp Transactional Email

Mailtrack. I used to use Mailtrack but unlike Mailchimp it only works as a mail tracker.

Pros

Easy-to-use features and deliverability to help with inboxing

Cons

More contacts for the price, so I could send more for less

Pros

Mailchimp transactional email services can be great for small business like us, we use it for our ecommerce websites. Emails are are having fast delivery.

Cons

Expensive compared to other competitor alike. Affordable to small businesses but as you grow, the price gets too pricey.

Pros

I like the ability to domain customizing and quality analysis of the IPs we work with.It allows us to follow the performance of the campaigns we work with.It allows to avoid spam control.It helps to obtain specific data of each campaign launched and its performance.

Cons

So far it has no negative points to highlight in my opinion.

Pros

It was free. It did get most emails to our subscribers. It did allow for the insertion of graphics into our emails.

Cons

ZERO customer service. None whatsoever. Some functions were easy to figure out, but not all and, when there was a problem, there was no way to get help to resolve it.

Pros

1. Easy to Use: Mailchimp is one of the most user-friendly email marketing software products on the market. It's designed to be intuitive and easy to learn, with a user-friendly dashboard, drag-and-drop editor, and step-by-step tutorial.2. Affordable: Mailchimp offers an affordable pricing structure, with plans ranging from free to $299 a month. This makes it a great choice for small businesses and start-ups.3. Automation: With Mailchimp’s automation feature, you can set up automated campaigns to send emails based on user activity, such as when a customer joins a list or makes a purchase. This can help to streamline your email campaigns and save you time.4. Reporting and Analytics: Mailchimp provides detailed reports and analytics, so you can track the performance of your campaigns and make informed decisions about your email marketing strategy.5. Integrations: Mailchimp integrates with hundreds of other services, such as Shopify, WordPress, and Salesforce, making it easy to integrate your email campaigns with other parts of your business.

Cons

No Phone Support: Mailchimp does not offer phone support, so if you have a complex question or issue, you will need to rely on their online support system. Limited Segmentation: Mailchimp’s segmentation options are limited, making it difficult to target specific groups of customers.

Pros

I liked that even though MailChimp has evolved over the years, the free plan is still useful for small businesses without big budgets, and with a small but valued number of people on their mailing list. Integrations with third party tools is also possible, and you are given tips to make your email stay and get opened in your customer's inbox.

Cons

Some features that make your email stand out, increase engagement and make your emails more relevant for your customers are a paid feature. You have to really consider if you would like to subscribe to use the other features or if you and your team can live without them.

Alternatives Considered

FreshMail, Gmail and Zoho Campaigns

Reasons for Switching to Mailchimp Transactional Email

Ease of use, familiarity with product.

Pros

Mandrill provides a simple and well documented API and has libraries and integrations available for many major web frameworks and languages. Making use of it for simple email sends is a fast and easy process, and it provides additional functionality for black lists, white lists, bulk sends, static IPs, etc. Their dashboard makes it extremely simple to see all the emails sent to a given address along with full content and reasons why sends failed or were delayed, which is a great for debugging and testing. They also provide analytics and send, receive, open, click, and bounce rates.

Cons

The service used to be much cheaper, but costs went up sharply when it was reabsorbed back into Mailchimp. Still an excellent service, but harder to recommend without reservation.

Pros

One of the standout features of Mailchimp is its robust analytics. It provides valuable insights into email campaign performance, including detailed data on who opened the emails. This information allows me to gauge the effectiveness of my campaigns and tailor my communication strategies accordingly.The ability to resend emails to recipients who didn't open them on the first send has been a game-changer. It offers a second chance to capture the attention of those who may have missed or overlooked the initial email. This feature has significantly improved my email reach and engagement, ensuring that my messages reach the intended audience.

Cons

One aspect that I found less favorable is the learning curve associated with using and navigating Mailchimp's features. It doesn't appear to be as intuitive as I had hoped, which can be a bit overwhelming, especially for my small business new to email marketing. The platform feels slightly over-complicated, requiring some extra effort to become familiar with its functionalities.

Pros

Mailchimp can be a great starting point for folks looking for a free email marketing program. I was able to send emails to my small list of subscribers for a few years, without needing to upgrade to meet my basic email needs. Its array of templates also allowed me to present the right information to the right audience. By duplicating campaigns and making tweaks as needed I was also able to save lots of time.

Cons

Although Mailchimp is accessible and a great starting place, as your list grows it becomes pricier and loses some of it's draw. The templates can also be a bit clunky to manage, and I often found myself screaming at the editor because a paragraph wouldn't look like the rest for whatever odd reason.

Pros

This application is an addon of MailChimp and is best suited for transactional emails (automated emails, think 'forgot my password' type emails). It allows you to easily manage your sending domains , although you have to verify these before you can send emails. The best feature by far is the ability to view all emails that were sent or failed to arrive, including the contents of the emails and the reason it bounced. This allows us to quickly troubleshoot whenever we get a support ticket regarding an email that did not arrive.

During our 6 months of using this feature, there has been zero downtime.

Cons

It is more expensive than some competitors, but its pricing model is very fair and easy to interpret. It does require you to have at least a monthly subscription with Mailchimp, and if you are not using this it is more expensive.

Pros

Implementing a templating system outside of a project was very easy, and has freed up my servers from the constant building and sending full emails. Managing the templates outside of source control has allowed non-developers to make changes/edits without codebase access/knowledge of project structure. Utilizing subaccounts has been a game changer for us as well.

Cons

I wish the templates could be organized into directories instead of just listing them all in one place. It would also be nice if you could include templates inside other templates to help with stuff like consistent headers/footers across emails. It doesn't matter much if you only deal with a few templates, but I've needed to create about 20 separate templates in the last couple months, and most of those are sharing either headers/footers with many others. When the day comes that I need to update the header, it will take much longer to update each template individually.

Pros

Mandrill (now interated inside Mailchimp) has been a solid and reliable transactional email provider, with great delivery rates, very slow spam scores and ultra-fast reception speed. It provides useful and flexible reports and great dashboards too.

Cons

In order to keep it's spam reputation high it takes some effort to set up a new email domain in Mandrill. You have to prove you own the DNS and configure a SPF/DKIM record.

Pros

Mailchimp helps me to keep track of emails that have signed up to receive newsletter whenever i upload a new content in my Blog and have also helped me manage the emails and even categorize them for different purposes

Cons

They offer great services no doubt but I really things their user interface need more work.

Pros

The API is easy to use and the setup is fast. Rather cheap plans when you get started (but gets expensive soon)

Cons

The archive of messages is way too limited! I don't require to keep track of the message content of all our messages, but for our business we must keep track of whether the emails have been sent/read/rejected or not, and there is no way to achieve this even on a higher plan. We'll have to build a workaround with webhooks or find another tool that offers it

Pros

The ability to create various templates that work for most emails. You can also change as needed very easily. The ability to maintain various email lists as well.

Cons

Sometimes the audience list can get tricky but it gets better with practice

Pros

Easy to import contacts. Easy to schedule emails to send out. Can customize emails easily and add buttons, photos, videos, very seamlessly. Easy to see stats after sending out emails and heat map of where people clicked.

Cons

Was unable to add sign up form directly from mailchimp onto my website. Had to use hubspot as a work around to get new email sign ups. Initially challenging to find everything but once you are familiar its very easy to navigate, copy emails, edit, and send out quickly.

Alternatives Considered

ConvertKit

Reasons for Switching to Mailchimp Transactional Email

Features and ease of use.

Pros

It's very easy to use and set-up.It provides a lot of great templates that you can immediately use and personalize/customize.It's great for mid-size business companies.

Cons

Probably just the contacts management: let's clarify, it's not a CRM and it's not meant to be one.It's a great e-mail marketing platform, but it's not yet a contact management tool.

Pros

Very easy to setup and use. If you need to send mail with your application this is one of the best and quickest ways to do it.

Cons

I have used it before they required a MailChimp account and that is too bad that you need a MailChimp account to use Mandrill now.

Alternatives Considered

Amazon SES and SendGrid

Reasons for Switching to Mailchimp Transactional Email

Saw them at Open Source events.