Moosend Reviews

Pros

Being in the publishing industry, spot communication is paramount. After going through Mailchimp, Activecampaign, Sendgrid, AWS ses, we have finally decided to stay with Moosend mainly because there is no other tool that matches the combination of feature set & price point offered. Right from seamless onsite event tracking to journey building to amazing customer support (Located out of UK so GMT & IST have many overlapping working hours ). Further, the API rate limits are also set on a very high threshold so we have never faced any problems migrating any bulk size of data into and out of the system. Lastly, being able to add as many custom fields further eases our process of managing adhoc campaign send outs.

Cons

No cons as per say, we are in talks with them to add additional triggers for journey building which is very specific to our case at the moment. but this is also technically not a con as we can yet continue sending the campaigns using custom field value update trigger.

Pros

- The free subaccount feature with basic whitelabel functionalities, all for free or included even in the most basic paid plan.
- The top notch, first class, friendly support team. Seriously, this is worth gold. I would never ever use another software in my business that doesn't offer great live chat support. This is a must. Whenever I have a question, I don't waste any time. I just ask and usually I have a response within 5-30 minutes. Sometimes straight away. Especially when a conversation is rolling.
- The report features. I was blown away when I realised how detailed the reporting is, even in the basic version. And then there's premium reporting available which I don't have yet... I can only imagine how fantastic that must be.
- Their willingness to implement new features and how they listen to user feedback!! This is a really important thing. I've never come across a service provider that is as eager to implement new features as Moosend. They have already scheduled tons of new updates and features. They even have a Trello board where customers can come in and upvote feature requests as well as post their own. Absolutely amazing.
- Their pricing. Super affordable, fair. From experience I can say that this type of pricing structure is superior to having to pay for sending x amount of emails per month. IF it's affordable at least. Not like some other, bigger providers. This is a really big and important plus.
- There's probably even more I'm forgetting right now!

Cons

Nothing, really. Except that the whitelabel functionality currently has some holes that need to be filled. I was assured though that they have lots of changes lined up in this regard. So I'm just patiently waiting for those to be implemented. If they nail the pricing structure on those plans as well, Moosend will be the PERFECT solution for both agencies as well as individuals.

Alternatives Considered

ActiveCampaign, SendX and Brevo

Reasons for Switching to Moosend

- Better pricing - Better (and free!) white label functionalities - Much more attractive, easy to use interface - More features - Better reputation in regards to deliverability and support - Live chat (must for me) - ...

Pros

The platform is very cheap. It claims to have several advanced features.

Cons

You get what you pay for.
None of the advanced features actually work.
Support takes ages to get back to you.

Pros

When first looked at the software I knew instinctively that I wanted to use it. It is really easy to set up lists and to watch the stats so wee where campaigns are most helpful.
It has a clean UI and the bits of the site that carry the most functionality and light and fast and easy to navigate. Really well planned out. That is why I loved it at first sight.

Cons

It is not quite so straightforward possibly if you have never dealt with at least some more techy lingo around the use of emails and email servers, but the resources are there to help you learn and the technical assistance is rapid.

Alternatives Considered

Mailchimp Transactional Email and Mailchimp

Reasons for Switching to Moosend

It is fast, light and well supported by a team of exceptional people.

Pros

They offer so much for an affordable cost and the subscriber amount they allow in the same price range is more than half of the other guys.

Cons

It is a but of a learning curve when you are used to using something like convert it. But once you learn it it is really easy to use. Plus their customer support is the best I have ever seen.

Alternatives Considered

ConvertKit

Reasons for Choosing Moosend

I found moosend by searching for some recourses to add to a blog post then saw the features and the price! I was like "why not try it out'!

Switched From

ConvertKit, Flodesk, MailerLite and Mailchimp

Reasons for Switching to Moosend

Budget.

Pros

I enjoy the simple, but powerful use of this software. It's design and user-friendly. I can set up campaigns, sales and landing pages with ease. I also LOVE the quick-to-respond customer service. They have always helped me.

Cons

There isn't anything I have found that is lacking yet!

Alternatives Considered

ConvertKit

Reasons for Choosing Moosend

Mailchimp is awful. Downright evil.

Switched From

Mailchimp

Reasons for Switching to Moosend

I fell in love with the simplicity and look of the software. I am a solopreneur so I don't need a million bells and whistles. It felt that this was a perfect fit over the other ones.

Pros

Best part in Moosend has been really powerful Automation tools, which are included from free tier upwards. Different tiers and their pricing is also very competitive compared to other tools, which feels like it is scaling reasonably, instead of holding back important features for only high level tiers.

Cons

Some parts of Moosend has sub optimal documentation, which requires testing what feature is actually doing. Real time chat support helps a lot though, all questions have been addressed there swiftly, and documentation is improving.

Alternatives Considered

HubSpot Marketing Hub, EmailOctopus, Sender, Brevo, SendPulse, Drip, Omnisend, Mailchimp, Mailjet and HubSpot CRM

Reasons for Switching to Moosend

After comparing around 20 different tools, and testing some of their free tiers, Moosend was giving most value in free tier, and their pricing was easily predictable. Pricing is reasonable, and suitable for small business also, when email marketing is only starting. No need to invest huge amount of money while learning what kind of automatic email marketing is working, and Moosend seems to be scaling with our operations seamlessly.

Pros

Ease of use
Quick campaigns with a lot of control
Free options for people starting and growing their business
Fantastic Customer Support (quick replies, good answers)

Cons

They listen to their customers and roll out changes and updates so anything which may not be currently available, may soon be rolled out.

Pros

A professional tool that is easy to use, straightforward to run campaigns and a company that is great about educating their users on how to get the best delivery rates possible.

Cons

Was a little different to get started using than others I have used becuase of the quality control I had been able to use other email systems and got lower deliverability than I should because they didn't have the screening and tools that Moosend does. Big time email names too!

Alternatives Considered

ConvertKit and HubSpot Marketing Hub

Reasons for Choosing Moosend

Deliverability and becoming educated about things I should have known prior but didn't.

Switched From

Keap

Reasons for Switching to Moosend

The phenomenal customer service! They care about customers and service, hands down great service!

Pros

-Beautiful, easy to make newsletters with template options
-Good deliverability
-Doesn't cost a fortune

Cons

-The UI is good, but not perfect
-Few more integrations needed and BOOM! It's perfect.

Alternatives Considered

MailerLite

Reasons for Choosing Moosend

Had all the features I could ever need with a clearer pricing structure. I feel MailChimp has a lot of upsells ("Oh, if you want to do that, it's possible, but you need to pay for this higher monthly tier...").

Switched From

Mailchimp

Reasons for Switching to Moosend

I felt it had richer features and it didn't have have any negative reviews about deliverability.

Pros

Still learning, but the step by step flow and instructions make onboarding as easy as possible.

Cons

The functions of this software are completely walled off from each other. Rather than being able to navigate from billing/account to emailing to instructional videos, each requires a separate bookmark.

Alternatives Considered

Mailchimp

Reasons for Switching to Moosend

I wanted to avoid the reputation of high-pressure sales

Pros

Eight Workflow options
Cheap with an amazing free plan.

Cons

While I'm glad that a subscription form can be added to a campaign, I'd like to be able to create a subscription form with a shareable link I can use to get people to join a list without having to embed it somewhere.

Pros

Unlimited emails for up to 1000 contacts, this is an amazing feature especially if you want to run a targeted campaign for a selective group of contacts.

Cons

The template editor can get better with some pre-defined designs to edit. Hence we use Stripo to design the template and then we import the template into Moosend.

Alternatives Considered

Mailchimp

Reasons for Choosing Moosend

Its simpler to use an online tool.

Reasons for Switching to Moosend

Mail Chimp had limited number of emails.

Pros

MOOSEND has all the analytical stuff on the back end that you need to fine tune your marketing campaign. The templates are super easy to use and look amazing. The best part is the price. It does EVERYTHING you will need at a much lower price then the other companies out there.

Cons

I can’t really think of anything. It’s super easy to use.

Pros

Ease of use
Free for under 1000 subscribers
Great real time support
great sub-account system for my clients

Cons

More techincal support can be harder to access

Pros

As an all-in-one marketing tool, Moosend can be used in email marketing campaigns, landing pages, subscription forms, and even as a lead magnet through integration with your website to track visitors and events automatically.

Cons

The only thing I might dislike about Moosend is that they don't have a mobile app just yet.

Pros

Moosend provided the powerful analytics
Moosend provides the facility to send transactional emails
price is affordable
It provides the easier interface

Cons

Customization is difficult
Template management
The signup page must be more personalized

Pros

I'm technical but have failed to implement an email marketing system on my websites for many years. I've had several half-attempts and half-deployments.

With Moosend, in a single day, I was able to get it deployed to Wordpress, integrate it with Convertful (forms), setup a form for my newsletter, configured an exit-intent popup, setup an onboarding sequence of email for new newsletter subscribers, and a drip campaign.

On top of all that, pricing is excellent compared to the others I've seriously looked at.

Cons

More integrations needed. But they are super responsive and are actively listening to their customers. The CEO is great to work with. Super impressed with their engagement.

Pros

Use interface is very intuitive and makes the job simple and effective.

Even with a very big number of emails, the service is very fast.

Great insights also in the blogs.

Started using workflows and they proved very useful. Also found what I needed in the analytics and reporting.

Cons

At the moment I cannot think of anything that does not work well for me with Moosend.

Pros

My favorite aspect of it is how it encourages client interaction after they leave your website. Cart abandonment and product referral emails are possible by automated AI.

Cons

Whatever you pay for, you get. I heard that some functions are missing, but in my opinion, it has everything that is needed.

Pros

Very easy software and for me that I'm not so pro digital. Also very helpful and creative the templates

Cons

No, to my view that I 'm using it for more than 3 years doesn't have any issues. It's good that they train us in the new features.

Pros

I like the customer service the best, they're always there, super helpful, and knowledgeable. The system itself works well, it's pretty simple and easy. They have you set up a clean list for better reach, which I really appreciate. Emails are easy to set up and send out, this is essentially what I use it for, my newsletters.

Cons

Automations are not as robust as I'd like, I'm used to Active Campaign, but then I pay a lot more for AC compared to Moosend. Some things need a workaround that other systems I've used have already in-built.

Pros

The software is great, yes. To the person who made it, excellent work. I love everything it is enabling me to do. But this review goes out to customer service for helping answer my nit-picky clarifying questions that were not clear or specific enough to find answered in the articles and tutorials.

Cons

Up until today it was the fact that I could not get any help to answer questions about what could be going on behind the scenes even though I was following all the provided directions to the best of my understanding. No phone number in sight, last representative reached out finally by email after 18 hours asking what was it they could help me with (as I read my embedded question from the chat box directly below their response.) It was not looking good for me to resolve these seemingly invisible issues... until [SENSITIVE CONTENT HIDDEN].

Pros

I like Moosend because of its features, it has helped me to create great subscription forms. The implementation once you understand it becomes easy to manage. Moosend allows you to create several email lists and automation options that can be visualized.

Cons

I felt that the integration wasn't easy to understand, there are many ways of setting up your subscription forms into your websites and that can be confused when you start using it. But still seems a great option for beginners.

Pros

The thing I like the most about moosend is the ability to have as many lists as I needed and the automation feature.

Cons

I have ran into some technical problems, like adding a youtube video URL. It never worked for me.